Hi, I’m a localisation specialist and copywriter for
kind-hearted businesses.

With 8+ years (who’s counting?) of experience in localisation, branding, and marketing, I help impact-driven brands find their unique voice and stand out in the crowded online world.

👋

From purpose to impact

My heart hurts to see good brands use bad copy.

Translations churned out by AI or Google Translate, devoid of any heartfelt customization for your audience. Soulless copy that is cliché, overly complex, or uses icky sales tactics.

With the power of natural language and a knack for spotting greenwashing, I'll help you earn the trust of today's savvy readers (your potential customers).

✔ Reach your people

Don’t sell yourself out to get sales. I craft clear, authentic, and compelling copy that will make your ethical products or services the talk of your target audience.

✔ Boost global reach

From translation and cultural adaptation to project management, I help you navigate the complexities of localisation, bridging language gaps and cultural nuances.

✔ Find your voice

Struggling to keep messaging consistent and on-brand? I develop practical tone of voice guidelines, from tackling a new channel to when (not) to use an emoji.

My services

  • Dutch (Native) to/from English (C2/Bilingual)

    Localisation
    Transcreation | Creative Translation
    MTPE
    Keyword Translation

  • Dutch | English

    SEO | UX Copywriting
    Creative Storytelling
    (Micro) Blogging
    Proofreading | Editing

    Product Descriptions
    Paid Ads (Google/Social)
    Email Newsletters/Flows
    White Papers

    Sales Materials
    Investor Decks
    Video Scripts
    Press Releases

  • Content Strategy
    Tone of Voice
    Brand Architecture
    Content Creation | Social Media

    SEO Optimization
    Keyword Research
    Landing Page Optimization
    Editorial Calendars

  • Shoot me a message if you have a project that you don’t see listed here.

    I’m always up to trying something new!

Kind words from clients

Proof of Impact

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Zero Waste Europe

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Semantix

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Mission Zero Academy

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Cloverly

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Booking.com

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Eurail | Interrail

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Vistaprint

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Customer Connect

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WoodWatch

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iVisa

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Proof of Impact 〰️ Zero Waste Europe 〰️ Semantix 〰️ Mission Zero Academy 〰️ Cloverly 〰️ Booking.com 〰️ Eurail | Interrail 〰️ Vistaprint 〰️ Customer Connect 〰️ WoodWatch 〰️ iVisa 〰️

"It was great working with Femke. She has good communication and professional skills, was always in touch and patient. Highly recommend her."

— Marsapet

“Femke is skilled in copywriting and marketing. She has great ideas and is able to take the lead in a team. She is direct, easy-going, and knowledgeable.

Would recommend hiring her - working with her is a pleasure.”

— WoodWatch

“It is very pleasant working with Femke! She delivers professional work, communication is smooth, and she understands her job perfectly. I would definitely recommend her as a copywriter.”

— Customer Connect